Matt Smukler is more than just a director. He is also a leader of youth, a molder of young minds, a champion of wisdom… Which is why he was invited to speak to middle and high schoolers at LA’s Wildwood School about his recent work crushing close-mindedness and bigotry with his two Cheerios spots. In a 90-minute presentation on how one colorblind casting decision became an opportunity to stand up against racism, Smukler spoke about the evolution of advertising, the importance of open-mindedness, and the experience of making an impact through forward thinking.
Thereby transforming the minds of America’s children and saving our future! Thanks, Matt.